ServiceMaster Clean

Sector: Cleaning Services

Location: Leicester

Company Overview

There are four fantastic franchise opportunities with ServiceMaster Clean that offer significant business growth models for any budding entrepreneur. With all four opportunities there’s the unrivaled back-up and support from franchising experts ServiceMaster who have nearly 60 years’ UK franchising experience. The support team at ServiceMaster uniquely includes five Qualified Franchising Professionals (the bfa’s QFP accreditation of franchising acumen) and an award-winning marketing team – all ready and waiting to help guide and nurture franchisees to success.

Franchise Overview

Our four franchise opportunities include:

Commercial Contract Cleaning

ServiceMaster Clean Contract Services is our regular contract cleaning model where we serve any commercial business with regular janitorial services. The industry is huge and as such we work with the motor trade, educational & health sector, retail, office and many other commercial environments on a daily basis.

This is a management business opportunity where the business owner will need to build a business through marketing and building relationships with potential clients, as well as recruiting, training and managing a great team to deliver contract cleaning services to clients. We have examples of businesses in our network that have grown by over £1m within five years using our model, advice and support.

Residential Carpet & Upholstery Cleaning 

One of our longest standing franchise opportunities, our Residential Services model allows for the building of a profitable B2C business through delivering carpet & upholstery cleaning services to the growing market of residential properties looking for professional services, within your unique ServiceMaster Clean territory.

This flexible franchise opportunity would be suited to an individual with a passion for providing excellent customer service to the general public and the drive and ambition to build a scalable carpet & upholstery cleaning business with the help of a world-renowned brand name established for almost 60 years.

Be amongst the first to take advantage of the pioneering new e-commerce facility giving customers the flexibility to book and pay for their carpet and upholstery cleaning services online at any time of the day or night!

Commercial Carpet & Upholstery Cleaning

For those ambitious people that are comfortable in a B2B environment. The Commercial Services model is built around the delivery of carpet, upholstery and hard floor cleaning/maintenance programmes – aimed at businesses & organisations.  Typically, the average job commands a higher ticket price, and the work would be carried out at times that minimise disruption on that site. Ongoing maintenance programmes provide regular income from those clients that value the appearance of the premises, creating a welcoming environment for their customers and a great workspace for their employees.

Your enthusiasm and positive communications skills are the starting pointing for growing a multi-van Commercial Services franchise.

Disaster Restoration

Not for the feint-hearted! As the name suggests this franchise model provides services in unusual, unexpected and sometimes unpleasant situations such as, removing the hazard & health risks to employees from sewage leaks & needles, or responding to acts of anti-social behavior, graffiti, accumulation of waste & malicious damage.  However, you will be rewarded for the application of the technical skills you will learn.

‘DR’ is often called the fourth emergency service – you will be prepared to respond to emergency & reactive calls 365-24-7. Whilst meeting the demands of Insurance companies, you will also understand the needs of the policyholder who may be devastated following the effects of flood, fire, smoke or water damage to their home.

The rewards are there for the investors that are up for a challenge.

Why choose a ServiceMaster Clean Franchise?

Besides the fact that we have been established for almost 60 years, it’s important to consider a few of the other reasons you should choose a ServiceMaster Clean for your franchise partnership.

  • Proven model & unique ServiceMaster Clean territory
  • Exclusive ServiceMaster products & specialist equipment
  • No experience necessary! Technical training provided
  • Unlimited field support from Qualified Franchise Professionals
  • Business Management Software
  • Website & marketing launch
  • Transactional and recurring income
  • Central Support at Franchise Support Centre
  • E-commerce (Residential platform only at this time)

All new ServiceMaster Clean business owners also attend our two-week training academy, receive a full business starter pack including products, equipment, stationery, uniform, van wrap and marketing collateral as well as a full marketing launch including a Google AdWords campaign, leaflet drop/direct mail, social media and PR exposure.

Key Information

  • Network Size: Over 100 units
  • Franchise Type: Opportunity for both management and man-in-a-van
  • Typical Start-up Cost: £38,900
  • Minimum Personal Investment: £20,000
  • Franchise Location: Home/Office-based
  • Market: B2B and B2C


An initial two-week training programme prior to trading commencing covers all aspects of running the businesses including staff management, sales, marketing, business management softwarem, technical support, health and safety as well as a host of other procedures and processes required to operate the franchises.

The training programme takes place both at the ServiceMaster Franchise Support Centre in Leicester and on-site with existing franchisees to learn first-hand about running and operating a ServiceMaster Clean franchise.

Daily Life of a Franchisee

Contract Services

As a contract services franchisee, you’ll manage your time between business development duties, seeking out new contracts, working with the marketing team on campaigns and managing your existing contracts or staff who handle this for you. You’ll build a strong, customer-focused team around you to handle enquiries, manage client relationships and quality control at your customers’ sites.

Residential Services

You’ll start off working closely with residential customers cleaning carpets, upholstery, curtains and sofas, as well as hard floors. As your business develops, you’ll start to employ a team to handle enquiries and booking appointments, you’ll employ a second or even third technician and purchase multiple vans and your investment in staff and equipment will pay dividends.

Commercial Services

Similar to residential services, you’ll work closely with your customers but this time, they’ll be hoteliers, restaurant owners, pub landlords, estate agents or facilities management companies and you’ll be contracted to provide more regular carpet, upholstery and hard floor cleaning. As with residential services, as your business develops, you’ll employ a team to handle larger contracts and enquiries from long-term, happy customers who soon come to trust and rely on the service you deliver time and time again.

Disaster Restoration Services

A 24/7/365 business, you’ll be trained to provide specialist services, including cleaning following flood and fires for both national insurance contracts and locally developed clients. Called at any time of the day, you could be drying a property mid-afternoon and providing a deep clean following a trauma in the evening. Your customer-base will again come to trust and rely on the service your deliver and you’ll start to work with both residential and commercial clients across your territory.


Be amongst the first to take advantage of the pioneering new e-commerce facility giving customers the flexibility to book and pay for their carpet and upholstery cleaning services online at any time of the day or night!

Still not sure?

Tell us about yourself so we can contact you to discuss this project!

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